GAP logo- The Company wants to sort things out as fast as it can

On Wednesday the Vice President of GAP Corporations Communications unveiled the new logo and termed is as “modern expression” and intense “contemporary”. However no one seems to like the new novel logo and GAP is looking out for ways to make amends. And this has forced GAP to change its course of action.

The Facebook fan page of GAP is displaying the older navy blue logo and fans have been asked to come forward with logo ideas. GAP has asked the fans to share logo designs they think are appropriate. The page mentions that GAP would love a new logo but wants to see whether the fans can contribute ideas and designs that are even better.

The page further mentions that the details on crowd sourcing of the logo project will be put up in the next couple of ways. This just goes onto show that GAP wants to sort things fast and come out of the logo debacle.

The vice president mentioned that the new logo they have designed will be a part of the holiday campaign of the company but they would love to see other ideas before they move forward.