Jennifer Aniston is launching a perfume with the same name

Jennifer Aniston on Wednesday launched its first fragrance, which decided to call the same name at the last minute.
At first, the perfume is called “Lolavie” (“laugh at life”), but the actress decided to end the call simply “Jennifer Aniston.”
“It appeared that when the launch approached, came another very similar product and was going to become very confused in the marketplace,” said the former star of “Friends”, 41, told Reuters Television at perfume launch Harrods shop.
“I did not postpone the launch at the last minute, so the only thing that could make it clear (in terms of rights in names of perfumes) was my name,” he added.
The announcement that Aniston was planning to market “Lolavie” was released in April. When the magazine Women’s Wear Daily asked him the reason for choosing this name, the actress said: “It is a long history and the truth is that is too personal to tell, but has a special meaning.”
This perfume is Aniston’s first foray into the market for beauty products. She explained that it took two years to find the right mix of flavors and smells.
“I knew how I did not want to smell, that’s clear,” said Aniston.
The new perfume is a blend of citrus, rose water, wild violet, amber and jasmine. Aniston wanted the fragrance to evoke a natural aroma of her love for warm weather having grown up in California and his family travel to Greece.